Joseph C Lawrence keeps the good ship Clickshape focused on the User Experience. He has a varied background in many things web related, from SEO and PPC to Website development and e-commerce. His first love, however is UX and Conversion Optimisation.
Joe most loves planning and designing interfaces for creative and innovative web based software applications, making them super easy to use and loveable. He founded Clickshape after leaving his position as UX Designer and Information Architect at South Africa’s best digital agency in 2011, Quirk.
Throughout his career, he has worked in countries across three continents, in South Africa enjoying working with brands such as Savanna, Woolworths, Capitec Bank, DSTV, Nandos, Kalahari and MWeb.
Although he could spend all the hours in the day experimenting with HTML5 and jQuery to create exciting (for him at least) user interfaces, he ends up reading a lot about Cognitive Science, watching TED talks, and running around in Table Mountain as well.